- Matt Bailey teaches online marketing fundamentals at Search Engine Strategies
Why be OMCP Certified? It’s no longer enough to simply claim expertise as an internet marketer. Clients and employers know that they are best served by marketers whose skills and knowledge are current.
One way that marketers stay current is through ongoing professional education, and active participation in industry groups and events. OMCP Certification verifies our members’ dedication to such professional development, helping marketers to distinguish themselves in a crowded marketplace, and clients to make informed decisions.
To become an OMCP Certified Professional:
OMCP does not provide training directly, but recognizes training from a growing list of the industry’s best known educational institutions, and participation in the industry’s top events in a variety of capacities. As an OMCP Certified Professional, your customers, co-workers, and partners are assured that you’re committed to staying at the top of your game.
- Successfully pass an OMCP Authorized Training Course that tests relevant competence and working knowledge of specific online marketing disciplines
- Provide verification of a minimum of 26 hours of training in each claimed online marketing discipline
- Provide links to authorized course curricula that represents coursework completed
There is presently no charge to be an OMCP. This may change in the future as the value and benefits of membership grow.
How long will OMCP Certification last?
OMCP Certification is valid for one year. Participation in recognized organizations, events, training programs, and communities is rewarded by OMCP and will count toward PDUs for Re-Certification.
Accrual of 100 PDUs during the year is required for your annual OMCP Re-Certification.
To submit your PDUs for OMCP Re-Certification, simply provide the necessary verification for review through your member dashboard.