Susan Parker

Susan Parker is the Director of Business Intelligence for Hearst Newspapers, where she is focused on transforming the news organization into one that thrives on data driven decision-making. Her areas of analytics oversight include the websites, mobile sites, and apps for 15 daily newspapers, including SFGate.com, Chron.com, TimesUnion.com, and SeattlePI.com. Previously at Hearst, she led strategic partnership implementations, and most recently managed the Northeast Interactive division, where she was responsible for website development, online news programming, and digital ad sales operations. She regularly draws upon her deep understanding of both the content and advertising sides of the media business in her current role. Prior to joining Hearst in 2007, Susan worked for Starwood Hotels, Jupiter Research, and Honeywell, where she focused on operations and program management, leading creative, technical, and project management teams across a variety of digital media initiatives. Susan holds a joint degree in Computer Science and Photography from New York University.