No one is good at everything. As much as you may be in command of your core offering, chances are your technology doesn’t quite support the social and digital messaging plans. I help brands innovate and build features that would support their campaign initiatives and help them improve their digital and social presence.
I have played a crucial role as a Digital Consultant for P&G and orchestrated the worlds largest digital marketing ecosystem for a single company, collaborating with various P&G marketing teams, creative agencies and third-party vendors. This platform provides consistent consumer engagement for its 400+ digital properties―an integration that has reduced time-to-market and cost by 33%.
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