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For healthcare marketers, the shift to WCAG 2.1 isn’t just a technical update; it’s a move toward better patient equity and access. In the U.S., the Department of Health and Human Services (HHS) has mandated that healthcare organizations receiving federal funding under Section 504 of the Rehabilitation Act conform to WCAG 2.1 Level AA standards by May 2026. These accessibility standards are organized around four principles: content must be perceivable, operable, understandable and robust. I spoke with Aimee Morgan, President & CEO of Good Aim Communications, a digital agency focused […]