Karthikeyan Shenbagam

Strategic and integrated marketing professional with 10 years of experience in B2B marketing in IT/Software industry. Results-oriented leader recognized for developing and implementing innovative marketing programs, tactics and strategies for customer engagement, acquisition and retention in the US, UK and Middle-East markets. Demonstrated ability to manage and motivate cohesive teams that achieve business results.

Specialties: Digital Marketing, Demand Generation, Developing Marketing Plan and Roadmap, Email Marketing, Digital Assets Creation and management, Website Management and Analytics, Corporate Communications, Search Engine Marketing, Social Media Marketing , Prospects Database building, Event Management and Promotion, RFIs, RFPs and RFQs, Public Relations and Vendor Management, Market Research, Competitor analysis, CRM and Direct Mail campaigns.